Never, Ever, Ever Build Your Own Website!

12 September 2022   //   Astro Agency

Aside from the obvious, there are many reasons why you should never, ever, ever build your own website. Between the various WYSIWYG applications available on the marketplace that make it easy to create a website at a click…

Branding: Why Colours Matter and How to Pick the Right Palette for Your Business

5 September 2022   //   Astro Agency

Whether you are a start-up or looking to redesign your current company, understanding how colour impacts consumer behaviour will get you on the right step to success. Currently, 85% of consumers state that colour is the biggest motivator…

SEO Trends for 2022 – Everything You Need to Know

1 September 2022   //   Astro Agency

SEO Trends for 2022 – Everything You Need to Know

With each year that passes, new SEO best practices and trends continue to develop. Your business needs to continue to adapt to changing times. Here is…

8 Steps to Improve Your Website Accessibility

30 August 2022   //   Astro Agency

Approximately 15% of the world’s population has some form of permanent disability. Combining this with those that suffer from a temporary disability, website accessibility is important to ensure that users with specific needs can interact with your site…

6 Reasons Why I Waste Money on SEO

26 August 2022   //   Astro Agency

By now, most businesses have heard the term Search Engine Optimisation (SEO) and understand that it helps with how your site performs on Google search results pages. But how much does it really matter? Is the investment worth…

GA4 – What You Need To Know

24 August 2022   //   Astro Agency

In October 2021, Google announced the most dramatic change to Google Analytics ever to be released: Google Analytics 4 (GA4). There is a lot of knowledge about the impact this has on website measurement and reporting. We break…

Magento 2 vs WooCommerce – Which is Better?

22 August 2022   //   Astro Agency

There are many eCommerce options available on the marketplace for you to choose from with the number of available platforms making it difficult to find the right pick. Magento 2 and WooCommerce are two well-known, open-source options to…

How Often Should I Rebuild My Website?

19 August 2022   //   Astro Agency

Once you get the initial build of your website done, the last thing on your mind is having to go through that daunting process again. It can be time-consuming, costly, and frustrating to handle. Maybe you were not…

Is Email Marketing Dead?

14 August 2022   //   Astro Agency

When considering what marketing and engagement strategies are best to invest in, you may be asking yourself if email marketing is worth it. While email marketing has been around a long time, I am here to tell you…

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